VIBE is one of the most popular magazines in today’s era and is in competition with the other Hip-Hop magazine XXL.
Editor in Chief: Jermaine Hall
Former Editors: Danyel Smith
Jonathan Van Meter
Total Circulation (2011): 301,408
First Issue Released: 1992
Published By:Len Burnett
Year founded: 1993
Company: Spin Media
Frequency of Issues: Quarterly
Target Audience: The magazine’s target demographic is predominantly young, urban followers of hip-hop culture.
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